BEST Results: No News here – It’s All About the Framing
July 29, 2012
Fortunately, the mainstream media, as well as the internet, is, so far, in this summer of extremes, absorbing the most important message.
Koch-funded climate change skeptic reverses course
WASHINGTON – The verdict is in: Global warming is occurring and emissions of greenhouse gases caused by human activity are the main cause.
This, according to Richard A. Muller, professor of physics atUC Berkeley, MacArthur Fellow and co-founder of the Berkeley Earth Surface Temperature project. Never mind that the United Nations Intergovernmental Panel on Climate Change and hundreds of other climatologists around the world came to such conclusions years ago. The difference now is the source: Muller is a long-standing, colorful critic of prevailing climate science, and the Berkeley project was heavily funded by the Charles Koch Charitable Foundation, which, along with its libertarian petrochemical billionaire founder Charles G. Koch, has a considerable history of backing groups that deny climate change.
A look at https://twitter.com/#!/search/koch gives a cross section of similar takes. This early framing of the Muller story is overwhelming the lame attempts by denialist pros at defusing the news.
Simply put, Muller thought is was in his interest to glean some notoriety off the “Climate Gate” nothing burger. But when he actually looked at the science, he realized his reputation would be destroyed if he continued ignoring the facts as they are.